GA4 implementation service to elevate your data analytics
What is Google Analytics 4 implementation?
Google Analytics 4 implementation involves setting up custom reports to monitor user behavior that aligns with your business goals. The proper Google Analytics setup presents underrated advantages in the market.
Why choose Fortis Media’s GA4 setup services?
Fortis Media’s Google Analytics 4 setup is tailored to each stage of the customer journey. From cross-domain tracking to unique data streams, we have these covered.
years in the industry
specialists in the team
GA4 setups completed
client retention rate
What our GA4 implementation strategy includes
Comprehensive analytics setup
Make a seamless transition to Google Analytics 4 (GA4) through a custom-made data setup. Once successfully migrated, we’ll align your GA4 to each customer journey.
- Installing GA4 on your site or app
- Customizing tracking events
- Setting up cross-platform tracking
- Configuring reports for actionable insights
Event and goal tracking
Track your most important Key Performance Indicators (KPIs) through GA4’s custom solutions. Our team will leverage the platform’s unique reporting capabilities to analyze certain events and specific business goals.
- Mapping key actions as events
- Defining conversion goals
- Setting up custom metrics
- Monitoring user journeys
Migration from Universal Analytics
Transition from the previous version of Universal Analytics to the latest version of Google Analytics. Our GA4 migration experts conduct comprehensive audits to ensure accurate historical data and conversion tracking.
- Transitioning key data and event tracking
- Implementing enhanced measurement features
- Ensuring seamless data flow from all sources
- Testing and validating data accuracy post-migration
Data quality assurance and custom reports
Mitigate error risks in your data warehouse and streams before they happen. We have GA4 experts who constantly monitor your account and spot potential issues in your data collection.
- Verifying data accuracy
- Configuring regular reports
- Tracking conversion data
- Reviewing data for actionable insights
GA4 implementation results you can expect
Our Google Analytics implementation services deliver results. But don't take it from us. See our hard-earned stats below.
Overcome the challenges of GA4 implementation
Many websites find Google Analytics 4 (GA4) migration challenging, particularly due to new data models and complex configurations. Then, you have to protect user privacy, which requires strict compliance with Google’s regulations.
That’s why you let GA4 migration experts do their magic in this area. Fortis Media’s GA4 consulting team provides tailored services, including Google Tag Manager implementation and custom reporting.
Why GA4 is essential for modern analytics
Why use a digital analytics agency vs. in-house GA4 setup?
Initial consultation
Strategy development
GA4 setup and configuration
Monitoring and optimization
Case studies and industry insights
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Your questions, answered
How can GA4 improve my analytics?
Unlike the outdated Universal Analytics, Google Analytics 4 now tracks user interactions on mobile apps and online platforms. This provides more accurate reports on engagements and conversions, giving a website a holistic view of the app experiences and interests of its users.
What’s the typical timeline for GA4 setup?
From migration to implementation, setting up your Google Analytics 4 could take 2-4 weeks. This timeline could take longer, especially if the GA4 migration requires transitioning from an existing GTM container and focusing on specific data points like bounce rate, user clicks, and other engagement metrics.
Is GA4 suitable for small businesses?
Yes, Google Analytics 4 is a big help for small businesses, particularly in boosting their engagement rates with web visitors. The GA4's user-centric reports and dashboards allow small websites to optimize their digital marketing efforts to their target or local audiences, which boosts their brand awareness.
Which platforms can GA4 track?
Google Analytics 4 offers unified reports and dashboards on tracking websites, mobile apps, and specialized web apps. Unlike Universal Analytics, GA4 can leverage first-party cookies on these platforms and provide unified reporting. Then, you can use Google Looker Studio to further visualize the data you collected.
Do you provide post-implementation support?
Yes, our Google Analytics 4 team provides dedicated post-implementation support services through detailed reporting and real-time optimizations. We leverage advanced monitoring tools to keep track of your data, making sure that your GA4 migration combines accurate historical data and new reports.
Can GA4 be customized for my industry?
Yes, setting up Google Analytics 4 can be customized to the unique datasets and points in your industry, granted that these are aligned with your business goals. The advantage of GA4 lies in custom event-tracking, which is beneficial for in-demand industries like e-commerce, healthcare, technology, and retail.
