Fortis Media team has years of experience in the world of paid media and can back up that expertise with real-world results. We’ve helped clients from a wide variety of industries and scenarios, developing custom campaigns to meet their unique needs. Our team is comprised of digital advertising experts who understand how to create targeted, effective campaigns for any business. We have a deep understanding of all major platforms, such as Google Ads, Bing Ads, LinkedIn Ads, Facebook Ads, Twitter Ads and YouTube Ads.
Our track record speaks for itself – we’ve been able to consistently deliver outstanding outcomes with our comprehensive campaigns even on tight budgets and time frames. The breadth of our experience allows us to identify the best avenues for each particular client’s objectives which leads to more successful campaigns than ever before. Our integrated approach also ensures that we are always one step ahead and that no opportunity goes unnoticed or untaken.
We use a range of sophisticated techniques and technologies such as A/B testing, remarketing lists for search ads (RLSA), audience insights analysis, structured snippet extensions, dynamic keyword insertion (DKI) and automated bidding strategies – all tailored to fit each individual client’s requirements. In addition, we use creative ideas like social media contests or sweepstakes that help capture people’s attention while also creating an emotional connection between your brand and potential customers.
Thanks to these tactics along with our vast knowledge base and proven strategies gained through many years in the industry – you will always get maximum ROI from your digital media investments when you work with us!
We work with your marketing teams to ensure your Google Analytics and Google Ads accounts are properly connected for the best possible data. We target specific audiences to drive business and help you optimize your landing pages and content so users take action. We then share that data with our SEO team to ensure a holistic strategy for search and create cross-channel success.
Our paid search team optimizes:
Google Ads
Microsoft Advertising (Bing)
Audience targeting
Landing page optimization + testing
Google Analytics + Google Ads integration
Reporting through Google Data Studio